Product substitution communication | Schneider Electric

What we did

Design of graphic sign
for product substitution
Communication tools

Schneider Electric has launched a new core product range, Acti9, to replace the decades-old Multi9 range of modular circuit breakers. The new product design and the significance of the launch made it necessary to create a communications campaign around the introduction of Acti9.

Zen Studio created the special sign communicating the launch of the new range. It was used in communication materials, packaging and presentations during the year of product substitution.