{"id":1044,"date":"2021-03-03T08:28:00","date_gmt":"2021-03-03T08:28:00","guid":{"rendered":"https:\/\/zen.studio\/logo-web-print-design-for-a-start-up-wato\/"},"modified":"2026-01-04T06:49:03","modified_gmt":"2026-01-04T06:49:03","slug":"identity-water-engineering","status":"publish","type":"post","link":"https:\/\/zen.studio\/en\/identity-water-engineering\/","title":{"rendered":"Logo, web &amp; print design for a start-up | WATO"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotype-design.jpg\" alt=\"Logo design for an engineering start-up company\" class=\"wp-image-628\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotype-design.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotype-design-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotype-design-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">The compact logo sign is a dynamic interpretation of a stream in &#8216;w&#8217;-shape.<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotip-design.jpg\" alt=\"Example of good logodesign for start-ups\" class=\"wp-image-614\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotip-design.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotip-design-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-logotip-design-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">Negative version of logo variant<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-businesscard-design.jpg\" alt=\"Example of good business card design for a start-up\" class=\"wp-image-629\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-businesscard-design.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-businesscard-design-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-businesscard-design-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">Business cards design<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-webdesign.jpg\" alt=\"Web design of a multilanguage site for start-up\" class=\"wp-image-656\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-webdesign.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-webdesign-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-webdesign-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">Multilanguage website<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-brochure-design.jpg\" alt=\"Start-up's services brochure design\" class=\"wp-image-658\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-brochure-design.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-brochure-design-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/startup-brochure-design-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">Corporate services brochure in English<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"560\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/brochure-illustration.jpg\" alt=\"Brochure with original technical illustrations\" class=\"wp-image-659\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/brochure-illustration.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/brochure-illustration-300x179.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/brochure-illustration-768x458.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">In a context of missing application references and imagery, Zen Studio created original technical illustrations for the various engineering services.<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-catalog-design.jpg\" alt=\"Graphic design, pre-press, desktop publishing of technical catalogs\" class=\"wp-image-660\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-catalog-design.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-catalog-design-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/wato-catalog-design-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">Zen Studio designed and printed technical catalogs. The shades of blues and a lot of white space in the printed matter, creates a feeling of openness and trust.<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/tech-illustration-catalog.jpg\" alt=\"Multilanguage catalogs with technical illustrations\" class=\"wp-image-663\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/tech-illustration-catalog.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/tech-illustration-catalog-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/tech-illustration-catalog-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">The catalogs were adapted in English, Bugarian, Romanian, Russian and Albanian languages.<\/figcaption><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"627\" src=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/spread-catalog-design.jpg\" alt=\"Catalog spread design with technical presentation\" class=\"wp-image-666\" srcset=\"https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/spread-catalog-design.jpg 940w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/spread-catalog-design-300x200.jpg 300w, https:\/\/zen.studio\/wp-content\/uploads\/2024\/06\/spread-catalog-design-768x512.jpg 768w\" sizes=\"auto, (max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">The catalogues contain technical presentations, characteristics and technical illustrations for various applications.<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Starting from a blank page, Zen Studio provided the naming, logotype, website design, and visual assets for this start-up &#8211; to launch the brand from obscurity to undeniable notoriety.<\/p>\n","protected":false},"author":1,"featured_media":2053,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[45,46,47],"class_list":["post-1044","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-portfolio-en","tag-logo-design","tag-print-graphic-design","tag-web-design"],"acf":[],"_links":{"self":[{"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/posts\/1044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/comments?post=1044"}],"version-history":[{"count":0,"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/posts\/1044\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/media\/2053"}],"wp:attachment":[{"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/media?parent=1044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/categories?post=1044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zen.studio\/en\/wp-json\/wp\/v2\/tags?post=1044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}