Odace product launch
Translation
Catalogue adaption
Design concept
Printed matter
Web banner
Catalogue adaption
Design concept
Printed matter
Web banner
Schneider Electric Bulgaria commissioned with the product launch of their Odace series on the Bulgarian market. This included translation and adaption of the existing content and a whole new visual concept.
In order to distinguish the Odace series from similar products of competitors, the topics 'versatility' and 'customisation' had to be communicated in a strong way. With our approach, we wanted to emphasise the clear basic shapes of which each model of the series consists and the countless possibilities of combinations of different bodies with various functionalities. We equipped the client with different communicational materials for the successful presentation of their product series and prepared web banners for their online campaign.